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Instagram Post, Story, and Reel Size and Dimensions for 2024 (Updated)

  • Meeral Asif Meeral Asif
  • March 25, 2024
Instagram Post, Story, and Reel Size and Dimensions for 2024 (Updated)

Are you curious about making your Instagram posts, stories, and reels shine? Our guide has all the updated Instagram post size you need. Ready to learn how to grab your audience’s attention?

How can your Instagram content stand out?

What sizes work best for engagement?

Let’s learn about the latest trends.

Join us on this journey through Instagram!

Instagram – Your Personal Picture Diary

Instagram is your digital diary, where photos tell your story. From everyday moments to special occasions, it’s your canvas for sharing memories with friends and family. Choosing correct hashtags also level up your game on this platform. 

But Instagram isn’t just about sharing; it’s about connecting too. 

So, let’s connect.

Why are Instagram Posts, Stories, and Reel Size so Important? 

Choosing the correct size for your Instagram posts, stories, and reels makes your content look its best. When your images and videos are correctly sized, they appear clear, sharp, and attractive to your audience. 

So, take the time to learn about the correct Instagram post size, and watch your Instagram profile shine brighter than ever.

Other than this Instagram captions is the best way to connect with your audience. If you don’t know how to write a good caption. Worry not, AI Instagram caption generators are here to help you.

Instagram Post, Story, and Reel Size and Dimensions for 2024 

Image Type Dimensions (Pixels)
Instagram Square Post 1080 x 1080 (1:1 ratio)
Instagram Profile Photo 320 x 320           
Instagram Potrait Post 1080 x 1350 (4:5 ratio)
Instagram Landscape 1080 x 566 (1.91:1 ratio)
Instagram Stories 1080 x 1920 (9:16 ratio)
Instagram Reels 1080 x 1920 (9:16 ratio)
Instagram Post Ads 1080 x 1080 (1:1 ratio)
Instagram Feed Ads 1080 x 1080 (1:1 ratio)
Instagram Story Ads   1080 x 1920 (9:16 ratio)

Instagram posts, stories, and reels all have specific size requirements that are important to understand.

Instagram Post, Story, and Reel Size and Dimensions for 2024 

Let’s learn about them:

Instagram Square Post

This is a standard post on Instagram with a square aspect ratio. The recommended size for such posts is 1080 x 1080 pixels, maintaining a 1:1 ratio. 

Image Type Dimensions (Pixels) Aspect Ratio
Instagram Square Post 1080 x 1080 1:1

This size ensures your images or videos appear clear and vibrant in users’ feeds.

Instagram Profile Picture Size

Your profile picture is what people see when they visit your Instagram profile. The ideal size for a profile picture is 320 pixels by 320 pixels.

Aspect Ratio Recommended Dimensions
1:1 320x320px

Instagram Portrait Post

These are vertical posts on Instagram with a portrait orientation. The recommended size for such posts is 1080 x 1350 pixels, maintaining a 4:5 aspect ratio. 

Image Type Dimensions (Pixels) Aspect Ratio
Instagram Potrait Post 1080 x 1350 4:5

Portrait posts are best for showcasing tall images or detailed portraits.

Instagram Landscape Post

Landscape posts on Instagram have a horizontal orientation. The recommended size for such posts is 1080 x 566 pixels, maintaining a 1.91:1 aspect ratio. 

Image Type Dimensions (Pixels) Aspect Ratio
Instagram Landscape Post 1080 x 566 1.91:1

Landscape posts are suitable for wide-angle shots or panoramic images.

Instagram Stories

Instagram Stories are short, vertical videos or images that disappear after 24 hours. The recommended story dimensions are 1080 x 1920 pixels, maintaining a 9:16 aspect ratio. 

Aspect Ratio Width (pixels) Height (pixels)
9:16 1080   1920

Stories are a great way to share fun moments with your followers. You can add Emojis, GIFs, picture in picture, and even change background color of your story to make it more interesting. 

Instagram Reels

Reels are short, entertaining videos on Instagram. The recommended reel dimensions are also 1080 x 1920 pixels, maintaining a 9:16 aspect ratio. Reels allow you to create engaging content and reach a broader audience on the platform.

Aspect Ratio Size (pixels) Maximum File Size Maximum Video Length
9:16 1920*1080 3.6GB Up to 90 seconds
4:5 1080*1350    

Your Reel videos can’t be larger than 3.6 GB and can be up to 90 seconds long.

Instagram Post Ads

These are advertisements that appear in users’ feeds on Instagram. The recommended size for post ads is 1080 x 1080 pixels, maintaining a 1:1 aspect ratio. 

Image Type Dimensions (Pixels) Aspect Ratio
Instagram Post Ads 1080 x 1080 1:1

Post ads allow businesses to promote their products or services to a targeted audience.

Instagram Feed Ads

Like Post ads, feed ads also appear in users feeds on Instagram. The recommended size for feed ads is also 1080 x 1080 pixels, maintaining a 1:1 aspect ratio. 

Image Type Dimensions (Pixels) Aspect Ratio
Instagram Feed Ads 1080 x 1080 1:1

Feed ads can help businesses increase brand visibility.

Instagram Post Size

The ideal Instagram post size makes your images or videos appear clear and vibrant in users’ feeds. A standard post’s recommended Instagram post size ratio is 1080 pixels by 1080 pixels. 

However, Instagram also supports landscape and portrait orientations, with aspect ratios ranging from 1.91:1 to 4:5.

Aspect Ratio Width (pixels) Height (pixels)
1:1  1080 1080
1.91:1 1080 566
4:5 1080 1350

Using the best size for your posts enhances their visual appeal and encourages engagement from your audience.

Instagram Post Size In Inches and Centimeters (cm)

When discussing Instagram post size in inches and centimeters, it’s important to note that Instagram primarily uses pixel dimensions for images and videos.

However, you can use standard conversion rates to convert these pixel dimensions to inches or centimeters.

For example, if the recommended Instagram post size is 1080 x 1080 pixels, you can convert this to Inches or Centimeters using the following conversions:

  • 1 inch = 2.54 centimeters
  • Divide the pixel dimension by the resolution to convert pixels to inches. So, a 1080-pixel image would be 1080 pixels/resolution.
  • Divide the pixel dimension by the resolution (pixels per centimeter) to convert pixels to centimeters. So, a 1080-pixel image would be 1080 pixels / resolution.

These conversions can vary depending on the resolution you choose for printing or display.

How Can you Resize your Instagram Images?

Now that you know the different Instagram image sizes, you can level up your social media game.

And if finding right pictures seems like a task, don’t worry! SocialBu has your back. It offers AI Image generator that will generate any image for you. you just have to provide an appropriate prompt. 

Make your images pop with filters, stickers, and CTAs to boost engagement.  

Selecting the Right Instagram Video Size

Instagram lets you share videos, but figuring out the perfect size can be tricky. The aspect ratio, or the width-to-height ratio, is key. Instagram supports ratios like 16:9 and 1.91:1.

Resolution matters, too. Higher resolution means better quality but also larger file sizes. Aim for a minimum of 720px resolution and a frame rate of 30 FPS.

You’ll find the right Instagram video size for your needs by focusing on aspect ratio and resolution. 

Final Words

Now that you’ve unlocked the secrets to perfecting your Instagram post size with the correct dimensions. Don’t forget to check out handy tools like SocialBu to level up your social media game. You can also schedule your posts for the perfect time.

Don’t forget to interact with your audience and share your unique story.

Are you ready to boost your online presence like never before?

How will you use this knowledge to make your content pop and stand out from the crowd?

Let’s continue to explore, create, and inspire together!

Happy Instagramming!

FAQS

Q: What is Instagram post picture size?

Instagram post picture size is 1080 pixels by 1080 pixels.

Q: What size is Instagram post 2024?

For 2024, Instagram post size remains 1080 pixels by 1080 pixels.

Q: Is 1920×1080 good for Instagram?

Yes, 1920×1080 is good for Instagram. It’s the ideal size for Instagram.

Q: What is the best format for an Instagram post?

The best format is JPEG or PNG for an Instagram post.

Meeral Asif
Meeral Asif
A literature grad who loves to write SEO-optimized content to grab reader's attention. My mission? Making AI cool and easy to get through ChatFAI.

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